The Pokémon Trading Card Game (TCG) market in 2025 is a mixed bag for the Scarlet & Violet – Twilight Masquerade set, released on May 24, 2024. This 167-card expansion, inspired by Kitakami’s lore and featuring Ogerpon ex variants, has seen fluctuating values amid broader market trends. Sealed products like Booster Boxes remain around $120, up 10% from early 2025, while chase cards like Greninja ex SIR have held strong at $294-391. However, with some cards dropping 10-20% and others rising, Twilight Masquerade presents a balanced investment opportunity. This article analyzes the set from an investment angle, highlighting pros and cons to help collectors and investors navigate the Pokémon cards market.
Sealed Products: Steady but Volatile
Sealed Twilight Masquerade products offer moderate growth potential. Booster Boxes, containing 36 packs (360 cards total), have risen from $110 to $120 since January 2025, a 9% increase, with Pokémon Center exclusives hitting $130. Elite Trainer Boxes (ETBs), retailing at $50, now fetch $65-75, up 25%, driven by nine packs and themed Ogerpon promos. Booster Bundles climbed 15% to $35, while Build & Battle Boxes hold at $25. The 2025 market shows a 27% overall sealed uptick, but Twilight Masquerade’s limited hype compared to Prismatic Evolutions tempers gains.
Single Cards: Chase Hits and Misses
Twilight Masquerade’s singles reflect market volatility. Greninja ex SIR (214/167) dominates at $330-391, up 10% since March 2025, thanks to its competitive prowess and vibrant artwork. Perrin SIR (220/167) holds at $95-106, while Hisuian Growlithe IR (099/167) doubled from $10 to $22. However, Eevee IR (188/167) slipped $14 to $30, a 32% drop, and Carmine SIR (217/167) fell 15% to $74. Top chases like Greninja and Perrin drive 70% of the set’s value, with tough pull rates (1:600 for SIRs) boosting rarity, but mid-tier cards have declined 10-20%.
Pros of Investing in Twilight Masquerade
Investing in Twilight Masquerade has several upsides. Affordability: Sealed products remain accessible at $120 for Booster Boxes, offering entry-level exposure compared to $2,000+ for Evolving Skies. Competitive Viability: Cards like Greninja ex and Ogerpon ex are meta staples, ensuring demand from players and a 20% value floor. Nostalgic Appeal: Kitakami themes tie into The Teal Mask DLC, appealing to Gen 9 fans, with 2025’s special set focus driving 15% gains in Illustration Rares. Diversification: As a mid-tier set, it balances risk, with ETBs yielding 25% ROI since release versus volatile chases.
Cons of Investing in Twilight Masquerade
Despite strengths, drawbacks abound. Price Volatility: Cards like Eevee IR dropped 32% in 2025, and sealed growth lags at 10-25% behind sets like Paldean Fates (178-332%). Oversupply Risk: Heavy printing led to “junk wax” fears, with mid-tier singles declining 10-20% as supply saturates. Limited Hype: Lacking mega-chases like Charizard, it’s overshadowed by Eeveelution sets, risking stagnation amid a 42% market rise skewed toward icons. Short-Term Dips: Scalper activity and corrections (e.g., 15% SIR drops in June 2025) could erode gains for quick flips.
Investment Outlook and Tips
Twilight Masquerade could see Booster Boxes at $140 by end-2025 (17% gain), with graded Greninja ex PSA 10s exceeding $500. Pros outweigh cons for long-term holders, but focus on sealed ETBs for stability. Risks include further dips if reprints occur, so diversify with vintage. Pristine storage is essential. In the 2025 Pokémon cards market, this set offers balanced potential.
In summary, Twilight Masquerade’s pros in affordability and viability counter its cons in volatility, making it a solid mid-tier investment. Explore options at Card Chill’s TCG Sets page.